118 research outputs found

    Malay, Chinese, and internet banking

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    Purpose: The purpose of this paper is to focus on the impact of cultural traits on the intention to use internet banking. Drawing from the technology acceptance model and trust literature, the paper examines the influence of perceived ease of use, perceived usefulness, and trust on the intention to use internet banking among Malay and Chinese ethnic groups. Design/methodology/approach: The questionnaire was distributed to final year business students and Master of Business Administration students at four public universities in Malaysia. A separate multiple regression was employed to analyze the data for each ethnic group. Findings: For both ethnic groups, the results showed that perceived usefulness, perceived ease of use, and trust, all have significant effect on the intention to use internet banking. Further examination of the regression coefficients revealed the cultural traits that may explain the extent to which they influence factors that affect the intention to use. Research limitations/implications: Respondents of this study were students. This factor may decrease generalizability of the study because students' interest on the use of internet banking may be different from those of the general public. One research implication of this study is that there is a need to consider the role of culture in examining factors that affect behavioral intention. Practical implications: Banks need to highlight the benefits of internet banking, make internet banking easy to use, and enhance internet banking's security to improve consumers' trust. Given the fact that culture affects one's behavior, each customer group needs to be evaluated differently and the "one-size-fit-all" approach to encourage internet banking usage should be avoided. Originality/value: This paper attempts to link cultural traits that may explain the extent to which it influences factors that affect the intention to use internet banking

    Adoption of internet banking theory of the diffusion of innovation

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    The innovation diffusion theory (IDT) could be considered as one of the earliest theories that attempts to explore factors that influence an individual to adopt an innovation or a new technology. The theory suggests five key beliefs that influence the adoption of any innovation: relative advantage, complexity, compatibility, trialability, and observability. The purpose of this study was to test part of IDT’s attributes empirically. We used Internet banking as the innovation or the targeted technology. We surveyed 1164 business and MBA students in four public universities in Malaysia. Structural equation modelling was used to analyse the data. The results showed that relative advantage, compatibility, and trialability have a significant effect on att itude. Consequently, attitude significantly aff ects the intention to use Internet banking. Based on the findings, implications to practice are offere

    Hubungan budaya organisasi dan perkongsian pengetahuan

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    Globalisasi telah meningkatkan tahap persaingan perniagaan. Daya saing sesebuah organisasi bukan lagi bergantung kepada kadar buruh yang murah dan polisi perlindungan daripada pihak kerajaan. Ramai berpendapat teknologi merupakan kompetensi utama yang perlu dimiliki oleh sesebuah organisasi untuk terus bersaing dan keupayaan teknologi dalam mengangkat daya saing sesebuah organisasi dipengaruhi oleh pengurusan pengetahuan. Antara komponen penting dalam pengurusan pengetahuan adalah perkongsian pengetahuan. Kajian ini dijalankan untuk mengenalpasti hubungan antara budaya organisasi dan tahap perkongsian pengetahuan. Elemen budaya organisasi yang dikaji meliputi kepercayaan, komunikasi antara pekerja, orientasi pasukan dan struktur organisasi. Seratus borang soal selidik telah diedarkan kepada pelajar sarjana di empat buah fakulti di Universiti Teknologi Malaysia. Data yang diperolehi telah dianalisis dengan kaedah regresi berganda. Hasil analisis menunjukkan bahawa komunikasi antara pekerja dan kepercayaan memberi kesan positif yang signifikan kepada perkongsian pengetahuan. Cadangan akademik dan praktikal diutarakan

    Consumer Attitudes Regarding Information Technology Usage

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    This paper intends to formulate the hypotheses for the factors that influence individuals to adopt Information Technology as a mean to conduct the traditional services. The hypotheses are developed based on previous works utilizing the theories on technology acceptance and on related findings from empirical studies on information technologies, e-commerce and e-banking.consumer, electronic services, hypotheses, influence factors, theories of technology acceptance

    Vertical integration, foreign multinationals and Stigler's hypotheses: an empirical test using Malaysian data

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    In this paper the hypotheses on motives for vertical integration as proposed by Stigler are empirically tested using a panel dataset from Malaysian manufacturing under both fixed-effects and random-effects specifications. Because the degree of multinational participation is expected to influence the results of the regression estimates, empirical tests are conducted with and without controlling for the effect of foreign firms' participation. Depending on model specifications, evidence is found in favor of Stigler's hypotheses where vertical integration is positively related to demand growth and industry concentration. This result is generally consistent with those found in other vertical integration studies. Significantly, the coefficient estimates of the growth variable are not significant and biased downwards if there is no control on the effect of foreign multinationals in the estimation process. © 2006 East Asian Economic Association and Blackwell Publishing Ltd

    Factors that impel individuals’ to share knowledge

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    To enhance one’s understanding of knowledge sharing, this study is aimed to investigate the factors that trigger individuals’ to share their knowledge.Based on the Social Exchange Theory, we proposed that trust and mutual reciprocity may influence knowledge sharing behaviour of which a research model was developed.In addition, drawing from previous studies, we added another construct i.e., perceived enjoyment to the research model.One hundred and twenty questionnaires were distributed to administrators at one public university in Malaysia. Multiple regression was employed to analyze the data. The results indicate that perceived enjoyment and trust have a significant influence on knowledge sharing.Surprisingly, the effect of mutual reciprocity was not supported.Practical\ud implications of the findings are discussed

    Digital gamers' attitude towards intention to continue playing digital games

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    User-centered design of digital games calls for a clear understanding of the mind and the thinking of digital gamers. This understanding is important because it allows digital games designers to create games with the right game dynamics to capture a specific market segment. In the past, digital games were produced without prior consideration of the human factors which were difficult to define and measure. Fang & Zhao (2010)paved the way towards the use of technology acceptance model to ascertain the degree of emotion flow which induces the desire to continue playing digital games. This paper used snowball sampling (Wright&Stein , 2005; Blernackl , 1981 ) to collect data which was used in the analysis to estimate how compatibility,trialability, observalability and attitude influenced the intention to continue playing digital games and how they affected actual behavior playing digital games. It was found that digital gamers’ attitude towards intention to continue playing digital games wassignificantly influenced by attitude beliefs compatibility and trialability. Observalability of digital games by digital gamers significantly increased intention to continue playing digital games

    Website fit: an overview

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    Designing a website using a standard user interface without taking into consideration cultural differences may need to be relooked. A country such as Malaysia, who has a multi-racial population composition, may need more innovative web designs that could fulfill the preferences of its diverse online users. While there are many discussions on this issue, empirical investigation on the linkage between culture and web design is quite limited. Therefore, this paper attempts to fulfill this gap by proposing a study on this topic. After reviewing the related literature, we proposed a research model in which we hypothesized that culture affects individuals’ preference of interface design. Moreover, we hypothesized that cultural markers and cultural dimensions in a website interface that fit with users’ cultural dimensions will affect website usability and later their experience. Methodology and conclusion are also discussed

    Evaluating and integrating the McKnight’s trust related models

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    This paper primarily aims to develop a comprehensive model of initial trust by evaluating and integrating antecedents of interpersonal trust within the McKnight‟s trust related models. We have firstly identified antecedents of interpersonal trustby reviewed the literature and subsequently classified them by evaluating the properties of the constructs. Based on the review, seven constructsrelated to antecedents of interpersonal trust have partly been identified toincorporatein and extend the McKnight‟s trust models. They are: (1) situation normality, (2) structural assurance, (3) disposition to trust, (4) perceived site quality, (5) perceived vendor reputation, (6) co-brand image, (7) co-brand awareness. This study contributes academically by providing a comprehensive conceptual model, where these essential constructs are assembled together. Future empirical validation is suggested at the end of this paper

    Factors Affecting Malaysian young consumers’ online purchase intention in social media websites

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    AbstractThe objective of this study was to examine factors that influence Malaysian young consumers’ online purchase intention through social media. The technology acceptance model and the theory of reasoned action were employed to develop the conceptual framework. Three factors, namely perceived ease of use, perceived usefulness and subjective norm were tested. Data were gathered from 297 undergraduate students using the stratified sampling method and multiple regression analysis were conducted to analyse the data. The results revealed that perceived usefulness was the most dominant factors that influence young consumers’ online purchase intention through social media, followed by perceived ease of use and subjective norm. The practical implications of this study were discussed
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